About this event

Date/Time: Tuesday, October 27th 5:30–7:00 PM CST Location: 18881 West Dodge Road Suite 120E, Omaha, 68022

Entrance Instructions: Please enter the north side of the building in visitor parking by water fountain

Agenda: 5:30–6:00: Networking + Food and Drinks 6:00–7:00: Presentations

Description:

Join us Tuesday, Tuesday, October 27th at Improving offices near 192nd and Dodge. Presentations start at 6 PM CST. The Omaha Databricks User Group covers a variety of topics to help develop your data and AI skills:

Session Topic: CustomerLake

Databricks is moving into customer data with CustomerLake, an agentic Customer Data Platform that runs directly on the lakehouse. Instead of copying customer data into a separate CDP, CustomerLake handles identity resolution, audience building, and activation where your data already lives, governed by Unity Catalog.

This month, Brian Hensel, Data and AI Architect at Lovelytics will walk us through what CustomerLake is, how it fits into the Databricks platform, and what it could mean for data and marketing teams working together. Expect a practical look at the architecture, the role of AI agents in building customer profiles and running campaigns, and time for Q&A.

Whether you work in data engineering, analytics, or marketing tech, come see where Databricks is taking customer data next.